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Guest Wi‑Fi that pays for itself

INCAPTIV turns the Wi‑Fi login every guest sees into advertising space you can sell, and shows how many people come, where they go and how long they stay, at one venue or across your estate.

Trusted where the crowds are loudest

  • AO Arena
  • OVO Arena Wembley
  • Utilita Arena Sheffield
  • P&J Live
  • The Bridgewater Hall
  • Leeds Bradford Airport
  • Southampton F.C.
  • Motorpoint Arena Nottingham
See all customers

Sell the screen. Read the crowd. Count every visitor.

Four products on one cloud platform, for stadiums, arenas, airports, retail and anywhere else people gather. Start with one and add the others when you're ready.

Wi‑Fi Engagement

A Wi‑Fi login guests actually enjoy

The screen guests see when they join your Wi‑Fi (the captive portal), turned into a branded journey with sponsorship, advertising, data capture, vouchers, paid access and guest analytics.

Explore Wi‑Fi Engagement

Spatial Intelligence

See how people move, with no new sensors

Footfall, dwell time, zone performance and live occupancy, drawn from the Wi‑Fi you already have, starting with HPE Aruba Networking access points. No cameras, no beacons, no app.

Explore Spatial Intelligence

Location Analytics

Visitors and passers-by at every site

Capture rate, dwell and loyalty for every store or site, from how your access points hear nearby devices. No floor plans, no extra sensors.

Explore Location Analytics

People Counting

Accurate counts at every door and gate

Entries, exits, occupancy and busiest times from 3D sensors at your doors and gates, counting everyone whether or not they carry a phone. Use compatible sensors you already have, or ones our partners install.

Explore People Counting

Wi‑Fi Engagement and advertising work with HPE Aruba Networking access points, and with Cisco, Meraki, Ruckus and other enterprise Wi‑Fi that supports an external captive portal. No new access points, no rip-and-replace.

Supported hardware

Build the journey each zone needs

Mix sponsor welcomes, image, animated and video ads, data capture and a landing page in any combination, set per zone. Here’s one example.

  1. 1

    Welcome

    A branded, sponsored welcome the moment a guest joins. They swipe to carry on.

  2. 2

    Advertise

    Static, animated or video ads, targeted by location, time and language. Guests swipe on.

  3. 3

    Capture

    Optional, consented data capture that syncs straight to your CRM.

  4. 4

    Connect

    Your brand stays on screen while the guest is signed in, then they’re online.

Swipe to see the example journey

A media channel nearly every visitor sees

The Wi‑Fi login is the one screen nearly every guest opens. INCAPTIV turns it into advertising space you can sell to sponsors, with reports on impressions, clicks and opt-ins.

Example campaign report. Figures are illustrative.

A team behind every venue

INCAPTIV is a working partnership built around your commercial and operational goals, not software you’re left to figure out.

Managed onboarding
A dedicated account team takes each venue from first call to live, whichever products you start with.
Journeys designed with you
Guest journeys shaped around each venue, its partners and its audience, from the welcome screen to the landing page.
Campaign launch support
Help setting up, scheduling and launching sponsor campaigns.
Ongoing optimisation
Regular reviews to improve revenue and insight over time.

Questions venues ask us

What is a Wi-Fi captive portal?

A Wi-Fi captive portal is the page a guest sees when they join a public or guest Wi-Fi network, before they get internet access. It is typically used to accept terms, collect marketing opt-ins and show branding, sponsorship or advertising.

Does INCAPTIV work with my existing Wi-Fi hardware?

Wi-Fi Engagement and advertising work with any enterprise-grade Wi-Fi that supports an external captive portal, including HPE Aruba Networking access points, Cisco and Meraki, so there is no need to replace access points. Spatial Intelligence and Location Analytics run on HPE Aruba Networking access points today, with more networks to follow. People Counting uses 3D sensors, not Wi-Fi.

How does INCAPTIV generate revenue from guest Wi-Fi?

The Wi-Fi login becomes advertising space in your venue. Venues sell sponsorship and brand takeovers, run targeted image and video ads, offer paid access plans and vouchers, and capture opted-in customer data for their own marketing.

Is INCAPTIV GDPR compliant?

Yes. Data capture forms are built for GDPR and CCPA, with explicit opt-ins, linked privacy and cookie policies, and configurable legal terms per journey.

See the platform in action

A live demo of the platform, with time for your questions and no obligation.

Arrange a demo

In the demo

  • Guest Wi‑Fi and sponsorship

    Branded logins, and the advertising venues sell on them.

  • Footfall, visitors and occupancy

    How people move through a venue and visit across your sites, from the Wi‑Fi already there.

  • Counts at doors and gates

    Entries, exits and occupancy from 3D sensors, on the same platform.